Abacus #Masterclass – April 9

TikTok is billed as the social media platform where you show your real side.

Authenticity is a great marketing strategy. The platform is driving mass traffic and mass awareness and is used by many well known brands such as Ralph Lauren, Calvin Klien, Haribo, Walmart, The NFL, Universal Pictures and many more. If you haven’t been paying attention to TikTok, you haven’t been paying attention. ” It’s the Instagram for the mobile video age ” TikTok is the premier global destination for short-form mobile videos where audiences make every second count.

With 891 million monthly active users world-wide, TikTok is the most downloaded iOS app for the last 6 consecutive quarters. Get insights from the experts on 2020’s top performing app that has an audience of over 1 billion monthly users. We’ll share with you how the company plans to build up its ad technology so that advertisers can automate their campaigns with the ability to target audiences and effectively measure them.

Get inspired, connect, learn!