The Recipe – Episode 2 – Building A Brand Like Netflix
It’s official: The Recipe is here… in Podcast form! Every week Abacus will be speaking with Michelin-star marketers to bring their audience the ingredients and techniques to succeed with their social and advertising campaigns in a one hour podcast.
How do you start building a brand like Netflix? We sit down with Barry Enderwick, former CMO of the streaming giant, to understand what building a “brand bank” can do for your legacy.
#Advertising #Branding #Marketing #Spotify
Listen to The Recipe – A Podcast About Marketing
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